This suits smaller retailers who operate largely manual back-office order flow processes and keeps the cost of setting up to a minimum.

Giftie notifies the retailer when a gift recipient chooses to modify the purchase into a gift voucher and/or changes the delivery date using simple email driven process flows.

Feel free to start a chat for more details (bottom right).


Giftie works with advanced retail systems through integrating via our API to ensure all data and purchase flows are optimized from a user journey and to minimise the need for any bespoke development work. 

Feel free to book a call for further assistance.

Creating Digital Wrapping Experiences

Giftie wrapping experiences deliver the next generation of gifting experiences with a wide range of possibilities to suit any brand and any budget.

Giftie can create a bespoke wrapper or series of wrappers to tie in with your brand, product, seasonal theme or special occasion within a matter of 1-2 weeks.

How To Implement Giftie

Step 1 - Preferences

Decide where the Giftie buttons and explainer pop-ups appear on your product, checkout, and delivery pages. Giftie then adds a simple line of code to your website.

Step 2 - Wrappers

Giftie offer the ability to create unique, branded and bespoke wrappers or simply choose from a range of standard Giftie wrappers.

Step 3 - Customise Templates

Personalise the message templates that go between Giftie, your customer and the gift recipient to maximise brand impact and appeal.

Step 4 - Confirm Data Exchange

When Giftie gets updated address information for the recipient decided to swap the gift for a voucher we need to let you know in the most efficient way possible. This could be as simple as sending you an email, or we push the data straight into your order management systems.*

Step 5 - Engage Page

The Giftie Engagement Page is where your gift recipient is directed after receiving their gift. You have complete control of the page and can brand it and populate it in almost any way you wish. Typical content included similar items, branded content, promotions and provides a new way to engage with the gift recipient to create a new customer.


Depending on the systems and platforms in use and the preferred workflow, Giftie may require customisation and bespoke integration which, may attract additional charges. Bespoke or customer wrappers subject to longer deliver cycles and are additional cost. Ask your Giftie representative for more information.